Aarong, Bangladesh’s leading fashion and lifestyle retail chain, is thrilled to announce the grand opening of its 31st outlet in Cox’s Bazar, marking its first presence in the country’s premier beach destination.
Located on Jhautola Main Road, this two-storey, 11,000-square-foot outlet offers an immersive shopping experience featuring Aarong’s sub-brands—Taaga, Taaga Man, and Aarong Earth—alongside a diverse selection of handmade apparel, jewellery, home décor, skincare, and accessories, ensuring something special for every shopper this Eid-ul-Fitr season.
Bangladesh’s Signature Collection opens first US outlet amid growing demand
"We are delighted to bring Aarong to Cox’s Bazar. As Bangladesh’s premier tourist destination, this vibrant city provides the perfect backdrop to celebrate our heritage, craftsmanship, and commitment to empowering artisans. We look forward to welcoming both locals and visitors from around the world to experience Aarong’s commitment to timeless craft and community," said Tamara Hasan Abed, Managing Director, BRAC Enterprises.
Aarong, a social enterprise of BRAC, is Bangladesh’s most beloved fashion and lifestyle brand, dedicated to promoting artisanal heritage and sustainable craftsmanship.